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About Day's Jewelers

About Day's Jewelers

Day’s Jewelers is a chain of full service jewelry stores located in Maine and New Hampshire. It is a family business founded in Portland, Maine in 1914 by the Davidson family and later purchased by the Corey family in 1988. Day's became an employee-owned company as of November 1st, 2021.

The company also operates an e-commerce website, www.daysjewelers.com. Day’s is noted for professionalism and for its commitment to social, ethical and environmental responsibility.

Corey Family

Above Photo: The Corey Family in Robert's Jewelry store, Madawaska, Maine on the last day of their Mom and Dad's retirement sale in 1996. All 7 Corey children worked together with their parents. Robert's Jewelry Store is now owned and operated by Robert Corey Jr. — Pictured from left to right; Anne Corey Cyr, Jim Corey, Bob Corey, Jayne Corey Johnston, Jean Corey Foster, Jolene Corey Cleland, Enid Corey, Jeff Corey and Bob Corey Sr.

Our Mission

Day’s mission is "to build a company that stands the test of time". Our uncompromising commitment to continually exceed customer expectations has been the cornerstone of the Day’s brand for over 100 years. We believe that your jeweler should be your professional consultant, much like your doctor, attorney and accountant.

"We promise to always provide the best value in our goods and services."
It is our commitment to provide fine quality jewelry that will last for generations at a fair price. We do so through efficient cost management and purchasing products as close to the source as possible. We will not mark prices up just to put them on sale to make you feel like you’re getting a "deal." We want you to fall in love with a piece and know you’re paying what it is really worth.

"We promise to provide everyone with the opportunity to own fine jewelry."
Everyone should have the opportunity to enjoy and experience fine jewelry to commemorate special moments in life. Day’s offers one of the largest collections of jewelry in America in a wide range of prices. Day’s also provides easy payment terms through our layaway plan and in-house charge account program.

Learn more about Day's Credit Options | Learn more about Day's Layaway Program

"We promise to always conduct business in an environment of trust and transparency."
Day’s is committed to fostering healthy, meaningful relationships with our vendors, employees, customers and our communities. Trust and transparency will always be the fundamental core of our relationships.

"We believe the true value of a piece of jewelry is not in its price, but what it means to the person who wears it."
We know that every piece of jewelry is worn to represent love, a relationship or a special accomplishment in life. We promise to treat every piece of jewelry, regardless of cost, with the respect it deserves. Whether you come to a Day's store or shop at www.daysjewelers.com, you will receive personal attention from a Personal Shopper to help you choose a piece that embodies the sentiment it is intended for.

Our History

In 2014, Day's marked a new accomplishment towards standing the test of time by celebrating 100 years in business. Over the past century, Day's has been family owned and operated by two different families with a strong connection to each other.

Day's Founding Father
Day's Jewelers was founded in 1914 by Captain Harry Davidson, whose ill health forced him to abandon a life at sea. The first Day's was a small pawn shop/auction center located in the Old Port District of Portland, Maine. Shortly thereafter, Captain Davidson was joined in the business by his three sons Sidney, David and Herman. During the ensuing 30 years, the Davidson brothers opened 21 Day's stores throughout northern New England. Day's quickly became one of the most formidable jewelry store chains on the East Coast.

A Tale of Two Families
In 1988, at ages 85 and 80 respectively, Sidney and David Davidson, the remaining owners of Day's, decided to retire. They searched for new owners that would carry on their company's traditions of great value, outstanding quality merchandise and top level customer service. They found their new owners in Jeff, Jim, and Kathy Corey, and Mark Ford.

Jeff and Jim's father, Robert Corey, got his first job at 11 years old as a stock boy at Day's in Portland. Robert Corey worked for several years under the Davidsons eventually becoming Manager of Day's Jewelers in Caribou, Maine. In 1955, he left Day's and he and his wife Enid (Sleeper) Corey opened their own store, Robert's Jewelry in Madawaska, Maine.

Robert and Enid raised Jeff, Jim and 5 other siblings in the jewelry business and were taught at an early age to appreciate every customer, and treat them like a "King." This is the philosophy that still governs how Day's does business today.

In 2007, Joseph Corey, the son of Jeff and Kathy, began working at Day's Jewelers in South Portland, Maine in their jewelry service department. In 2009, Joe enrolled into Day's management training program and 3 years later was hired as Manager of Day's Jewelers Manchester, New Hampshire store. In 2017, Joe was hired as Vice President of Store Operations, responsible for oversight of all Day's locations.

In 2021, Joe was hired as President of Day's Jewelers. In November of 2021, Day's became an employee-owned company.

100 Years in the Making
Today, Day's operates eight stores in Maine and New Hampshire. The Corey family combined skills and knowledge from the Davidson's Day's Jewelers with modern technology to create a jewelry retailer for a new era. This evolution enabled Day's to establish an e-commerce website serving customers from across the globe and continues to make Day's a jewelry destination for all ages.

During the next 100 years Day's will continue to innovate and utilize new technologies that enable us to better provide an experience that exceeds expectations through exceptional personal customer service, fine quality, and low prices. These, after all, are things that will never go “out of style” and that generations have come to expect from Day's for more than a century.

Day's has been voted one of the Best Places to Work in Maine in 2015, 2017, 2018, 2019, 2020 and 2021. We go to great lengths to hire exceptional people, provide professional development opportunities and treat them as partners to ensure that guests will see a familiar face when they return and receive an experience that exceeds their expectations. Learn more about Joining our Team

Day's has been recognized as a business leader both locally and nationally. In 2016 Day's Jewelers was selected as "Retailer of the Year" by the Retail Association of Maine. In 2017, the company was awarded "Retailer of the Year" by the Woman's Jewelers Association of America.

Industry Affiliations

  • Jewelers of America (JA)
  • Diamond Council of America (DCA)
  • Gemological Institute of America (GIA)
  • American Gem Society (AGS)
  • Responsible Jewellery Council (RJC)
  • Woman's Jewelers Association (WJA)
  • American Gem Trade Association (AGTA)
  • Jewelers Vigilance Committee  (JVC)
  • Jewelers Security Alliance (JSA)
  • Jewelers Board of Trade (JBT)
  • Diamond Development Initiative (DDI)
  • Jewelers for Children (JFC)
  • Diamond Empowerment Fund (DEF)
  • Natural Diamond Council (NDC)

If for any reason you are not 100% satisfied with your purchase within 30 days of receipt, you may return any merchandise that has not been altered, engraved or customized for a refund, credit or exchange. Merchandise returned must be in its original condition. Any purchase made with a credit card must be returned to the original credit card. Please read more about our Returns and Exchanges Policy.


All orders shipped UPS are fully insured and require a signature at time of delivery unless shipped by USPS. Each item is cleaned, polished and inspected before it is wrapped and shipped to you. Orders over $1,000 enjoy free overnight shipping via UPS. For engravings and ring sizing, please add an additional 2-3 business days to your order. Special orders or customizations may take 3-4 weeks. Please read more for full shipping information.


Day's Jewelers requires suppliers to provide a written warranty for every diamond purchased stating that it was ethically-sourced. Furthermore, as a certified member of the Responsible Jewellery Council, Day's is committed to supporting and promoting the highest level of social, ethical and environmental responsibility in our communities and in the areas of the world where our products are sourced. Discover the Day's Promise.


If for any reason you are not 100% satisfied with your purchase within 30 days of receipt, you may return any merchandise that has not been altered, engraved or customized for a refund, credit or exchange. Merchandise returned must be in its original condition.


Your jewelry purchased from Day's Jewelers is warranted for a lifetime against defects in materials and craftsmanship. To be eligible for this warranty, your piece of jewelry must be inspected at any Day's store at least once every six months. If you should live in an area where there is no Day's store located, we would be happy to recommend a reputable jeweler to perform the required semi-annual inspections. Day's also offers a low cost extended care plan that covers normal wear and tear of items not deemed as defective.


Day's adheres to an everyday low price policy so you can always shop knowing you’re getting the best price possible from an authorized retailer.

  • We promise to offer the lowest price possible on all of our items every day
  • We never apply additional markup just to put an item on sale
  • We have free shipping on orders over $95